I have led Airbnb’s APAC marketing team when it was a red-hot startup in hyper growth and worked in multiple marketing roles at Unilever, leading global and regional projects for Axe, Dove and other brands prior to that. I have a strong belief in customer centricity and an alignment of vision, strategy and execution in order to drive growth. I have led award-winning creative work that pushed boundaries and encouraged me to take a bolder, more creative approach.

I was born and raised in Hamburg and started my own company to help more companies take a customer-centric approach and strive for creative excellence to solve a business problem. I’ve been in Southeast Asia for more than 12 years and enjoy traveling the region with my wife & three daughters, occasionally I moonlight as a DJ and recently started a rum brand.